Mumbai, December 01, 2025: Nuvoco Vistas Corp. Ltd., India’s trusted building materials company, is pleased to announce the launch of the NUVOCO ZERO M UNNATI App, designed exclusively for the influencer community—including contractors, waterproofing applicators, tile applicators, masons and painters who play a pivotal role in the company’s growth by driving product adoption and customer experience. Dealers, retailers, and distributors may also access this app through their respective profiles.
The app delivers a comprehensive digital experience — offering seamless reward redemption, real-time tracking of reward points, incentives and performance. It also provides quick access to detailed product information and instant updates on offers, programmes and new product launches, along with direct helpline and call-centre support.
Chirag Shah, Head of Marketing, Innovation and Sales Excellence at Nuvoco Vistas Corp. Ltd., said, Influencers are an integral part of our success and this platform has been designed to empower them with knowledge, transparency and real-time support. By bringing rewards, product information and assistance together in one place, we are strengthening engagement and building a truly connected ecosystem that reflects Nuvoco’s commitment to innovation and customer-centricity.
Going forward, several advanced features like reward catalogue options, milestone rewards, consistency rewards, market adopter rewards and gamification—will be added, further elevating the platform into a next-gen experience.
The NUVOCO ZERO M UNNATI App forms a key part of Project DEN (Digitally Enabled Nuvoco), strengthening the company’s long-term digital roadmap by enabling scalable platforms, efficient operations and superior stakeholder experience. It complements Nuvoco’s growing suite of digital tools, including Nuvo Setu, a one-stop digital platform tailored to customer needs, Nuvo Nirmaan for home-building guidance, SAP Ariba for transparent supplier engagement—reinforcing Nuvoco’s broader digital transformation journey.
The app is now available for download on the Google Play Store and the Apple App Store at the links below:
Google Play: https://play.google.com/store/apps/details?id=com.nuvuco.nuvuco_loyalty
iOS: https://apps.apple.com/in/app/nuvoco-zerom-unnati/id6755041717
About Nuvoco Vistas:
Nuvoco Vistas Corporation Limited (“Nuvoco / The Company”) is a building materials company with a vision to build a safer, smarter, and sustainable world and among the leading players in East India with strong presence in North and West India. Nuvoco started its operations in 2014 through a greenfield cement plant in Nimbol, Rajasthan, and further acquired Lafarge India Limited, which entered India in 1999 and Emami Cement Ltd. in 2020 and Vadraj Cement Limited in 2025. Furthermore, the Company plans to add 4 MMTPA of grinding capacity through equipment upgradation, process improvements internal debottlenecking initiatives and an additional mill. With this, the Company is on track to achieve 35 MMTPA cement capacity by the end of FY2026-27, consolidating its position as India’s 5th largest cement group in terms of capacity for long term. The Company reported INR 10,357 Cr. in total revenue from operations in FY25.
Nuvoco offers a diversified business portfolio in three business segments: Cement, Ready-Mix Concrete (RMX), and Modern Building Materials (MBM). Nuvoco’s Cement product portfolio includes – Concreto, Duraguard, Double Bull, PSC, Nirmax and Infracem brands that offer a complete spectrum of Ordinary Portland Cement (OPC), Portland Slag Cement (PSC), Portland Pozzolana Cement (PPC) and Portland Composite Cement (PCC). Nuvoco’s RMX business possesses a pan India presence and offers value-added products under Concreto (Performance concrete), Artiste (Decorative concrete), InstaMix (ready-to-use bagged concrete – the first-of-its-kind in the industry), X-Con (M20 to M60) and Ecodure (Special green concrete) brands. It is also a proud contributor to landmark projects like the Mumbai-Ahmedabad Bullet Train; Birsa Munda Hockey Stadium (Rourkela), Aquatic Gallery Science City (Ahmedabad), Metro Railway (Delhi, Jaipur, Noida and Mumbai), and among many others. Nuvoco’s MBM product portfolio, under the ‘Zero M’ brands, comprises construction chemicals, tile adhesives, wall putty and cover blocks. Through the NABL-accredited Construction Development and Innovation Centre (CDIC) based in Mumbai, Nuvoco identifies gaps in the marketplace and offers innovative products to meet customer requirements.
